I. Before the Bag
In 2010, I experienced a desire to have an object next to me that represented me. An urge to express who I truly am.
I always felt drawn to bags, dowry chests, and treasure chests in fairy tales. They were repositories of magical qualities—primary, mystical objects holding special power for the heroine, sacred links between generations, symbols of heritage, guardians of secrets and treasures. A bag was the most powerful object through which I could express myself.
I wanted a handbag that would represent excellence on all levels and capture my ideal world: royal, refined, graceful, timeless, one of a kind.
My Treasure Box.
I had no idea what this bag would look like. But I was crystal clear what it would feel like. This was the birth of my desire to create the bag of my dreams.